{"id":29992,"date":"2023-03-17T16:08:33","date_gmt":"2023-03-17T09:08:33","guid":{"rendered":"https:\/\/architectexpo.com\/2023\/29992\/"},"modified":"2023-04-12T17:08:40","modified_gmt":"2023-04-12T10:08:40","slug":"thematic-pavilion-look-from-a-different-angle-to-create-a-context-for-beauty-of-steel-pipes-and-chains-from-context-studio","status":"publish","type":"post","link":"https:\/\/architectexpo.com\/2023\/en\/29992\/","title":{"rendered":"THEMATIC PAVILION: Look from a different angle to create a context for beauty of steel pipes and chains from Context Studio"},"content":{"rendered":"\n
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Design that reveals the identity of products, which is the brand\u2019s character, intricate craftsmanship and practical functions are the signatures of Context Studio<\/strong>, which, for its namesake, specializes in Context.<\/p>\n\n\n\n

What\u2019s different about this studio is that it chooses an existing context to create a new context to suit the space and environment, revealing the hidden gems of the design. This makes the collaboration between Context Studio<\/strong> and Thaikoon Steel Group<\/strong> and Thai Premium Pipe<\/strong>, which manufacture steel pipes and chains, results in an eye-catching Thematic Pavilion.<\/p>\n\n\n

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What is the origin story of the design? Let\u2019s hear from the designer himself, Khun Ton – Badintra Balankura, founder of Context Studio.<\/strong><\/p>\n\n\n\n

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Connecting Spaces<\/strong><\/h2>\n\n\n\n

The layout of the pavilion is not such a familiar sight. The Thematic Pavilion is placed in the center diagonally, encircled by exhibitors with no distinct object which separates the Exhibitor and Thematic zones.<\/p>\n\n\n

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The design which places the Thematic Pavilion in the center to act as a buffer between the exhibitors and the space arrangement to achieve an airy atmosphere where visitors can access the pavilion from many directions are to make the Thematic Pavilion itself an open space, where everyone can make use of it and for it to be shared among organizers and visitors.<\/p>\n\n\n

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By taking a good look at the model, besides the main sculpture at the center, there is also furniture specially designed as part of Thematic Pavilion for visitors to sit and relax, as well as to provide a space for organizing human library activities for visitors to listen and exchange interesting ideas with speakers.<\/p>\n\n\n\n

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Mission | Vision | Values<\/strong><\/h2>\n\n\n\n

The concept of the piece, as Khun Ton recalled, was to design with the brand\u2019s identity and vision in mind. Thaikoon and Thai Premium both wish to demonstrate that the materials which are often associated with system work can also be used as decorative materials. At the same time, Khun Ton would like to emphasize that both brands place importance on the environment and sustainability.<\/p>\n\n\n

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\u201cMainly, we look at the customer\u2019s product, steel pipe for use in structural and system work, which feels rather rigid. The customer\u2019s purpose is for the public to see pipes from a different perspective, that they can be used as decoration, and to communicate the concept of Thaikoon and Thai Premium about their priority on the environment.<\/strong><\/p>\n\n\n\n

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With these two issues in mind, we thought we have to take straight and rigid pipes and make them feel as gentle and fluttering as much as possible, which results in this idea. The straight pipes gradually move and adjust their angle little by little to create a spiral movement. In the pavilion, we design chairs and furniture which are all made from chains and pipes. The design is a collaboration between Thaikoon and Thai Premium.<\/strong><\/p>\n\n\n

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| Sustainability & Safety |<\/strong><\/h2>\n\n\n\n

The environment and sustainability conveyed from the visions of both brands\u2019 which drive the concept of Green industry are embedded in the details of the design that Context plans from choosing the size, installation and transportation method.<\/p>\n\n\n\n

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  • Factory-standard size product, which is 6 meter-long, 4 meter-wide pipe<\/li>\n\n\n\n
  • All 70 steel pipes are in the same size for convenient transportation. If pipes are in different sizes, the packing needs to be separated, which increases the emission of greenhouse gases.<\/li>\n\n\n\n
  • The installation uses a structural design which allows disassembling and reassembling like jigsaw puzzles. Each pipe is welded with a swivel neck joint and each point of welding has a washer to reduce the friction of the pipes when tightening together.<\/li>\n<\/ul>\n\n\n
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    However, many may have questions about the safety when dealing with 6 m-long steel. Khun Ton\u2019s response shows that every detail was thought out with the utmost care.<\/p>\n\n\n\n

    \u201cThe installation of the joint must be locked into 2 axes, otherwise the pipe will have force which enables it to rotate left and right. Then it will be attached to the H beam steel structure below, similar to how we put on socks and lock the screws in.\u201d<\/strong><\/p>\n\n\n\n

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