For over 30 years, Panel Plus has been a leading name in the wood-substitute materials industry, known for developing environmentally conscious solutions that meet the demands of modern design. A subsidiary of the Mitr Phol Group, Panel Plus has long prioritized green manufacturing practices, beginning with the use of sugarcane bagasse—an agricultural byproduct from the sugar industry—to produce particle board and MDF. Later, the company transitioned to using rubberwood from non-latex-producing trees as its primary raw material, introducing a Zero Waste Process to maximize resource efficiency and sustainability at every stage of production.
According to Khun Pakpimon Kumpalanuwat, Vice President of Sales and Marketing at Panel Plus, this year the brand is taking a bold new step with the launch of the “Biophilia” collection, inspired by the principles of Biophilic Design. The collection fosters a connection between interior spaces and the natural world through warm, nature-inspired tones and realistic woodgrain textures.
“Biophilia”: A New Collection Reflecting the Essence of Biophilic Design
As biophilic design—the concept of integrating natural elements into living spaces—continues to gain momentum in the design world, Panel Plus has embraced this trend with the launch of its latest collection, “Biophilia.” This collection is designed to allow wood-alternative materials to authentically capture the ambiance of nature. It features 23 new color shades carefully curated to suit both interior decorationandfurniture design, bringing a warm, natural, and tranquil feel into modern living environments.
The Biophilia collection features natural wood grain patterns with realistic textures and earthy tones that evoke the serenity of nature. Highlights include the Royal Oak Collection and the Swiss Elm Series, both developed to meet the needs of designers seeking authenticity in wood-like finishes. The collection also introduces warm solid tones that create a calming atmosphere, as well as textile-inspired textures that add depth and dimension to interior spaces.
Panel Plus Champions Eco-Friendly Wood Alternatives with Sustainable Innovation
Panel Plus is committed to developing wood substitute materials that go beyond aesthetics, aligning with environmentally responsible practices through its Zero Waste Manufacturing philosophy. The company emphasizes efficient resource utilization, waste reduction, and minimizing environmental impact, ensuring that its production processes are both design-forward and sustainable.
One of its most distinctive approaches is the use of 100% rubberwood—sourced from trees at the end of their latex-producing life. What was once discarded is now transformed into high-value materials, enabling sustainable land management for farmers and reducing reliance on natural forests.
In addition to responsible sourcing, the company is also focused on health-conscious innovations. It has introduced Super E-Zero Board, a product that emits almost zero formaldehyde, ensuring safer air quality during production, installation, and long-term use.
Every step in the Panel Plus production chain is optimized to minimize waste, including recycling leftover materials and reducing the use of harmful chemicals—raising the bar for sustainable building materials across the industry.
Perfect Match: A Unified Surface Innovation
Another exciting innovation this year is Perfect Match, a seamless surface solution featuring melamine-faced boards, laminates, and edge banding that match perfectly in design, color, and texture.
Panel Plus is the only brand in Thailand offering a complete solution with perfectly matched materials across all components, including melamine-faced boards, laminates and edge banding materials, empowering designers and furniture makers with unlimited creative possibilities.
Panel Plus and its Role in the Design and Building Industry
Beyond manufacturing, Panel Plus plays an active role in supporting designers and contractors through value-added services.
The Panel Design Lab, for example, offers cutting and drilling services for clients without access to heavy machinery—allowing for immediate use of ready-to-install materials. The company also offers the “40 Colors Ready-to-Ship” program, providing a selection of melamine-faced boards, laminates, and edge banding in 40 readily available shades—ideal for fast-paced design projects and furniture retail businesses.
Panel Plus is committed to developing wood-alternative solutions that meet the highest standards in design, durability, and sustainability. This dedication has earned the company continued recognition and trust across the construction and interior design industries.
Discover “Biophilia”, the new collection and innovative materials from Panel Plus at Architect’25
Panel Plus invites designers, developers, contractors, and project owners to experience its latest material innovations, including the nature-inspired “Biophilia” collection and Perfect Match surface technology to elevate your design, at booth No. F201/2 during Architect’25, the 37th ASEAN’s Largest Building Technology Exposition during 29 April – 4 May, 2025 from 10:00 a.m. – 8:00 p.m. at Challenger Hall 1-3, IMPACT Muang Thong Thani.
