
{"id":11002,"date":"2024-11-01T11:46:45","date_gmt":"2024-11-01T04:46:45","guid":{"rendered":"https:\/\/architectexpo.com\/2025\/?p=11002"},"modified":"2024-11-19T09:29:54","modified_gmt":"2024-11-19T02:29:54","slug":"tactus-breaks-through-the-limitations-of-cowhide-products-revealing-highlight-products-at-architect25","status":"publish","type":"post","link":"https:\/\/architectexpo.com\/2025\/tactus-breaks-through-the-limitations-of-cowhide-products-revealing-highlight-products-at-architect25\/","title":{"rendered":"TACTUS breaks through the limitations of cowhide products, revealing highlight products at Architect\u201925"},"content":{"rendered":"\n<p class=\"has-medium-font-size\">&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;TACTUS is a subsidiary of Kongsiri Tannery, a tannery that has been in business in Thailand for over 40 years. TACTUS is a brand that was developed to primarily target designers. Its distinctive features are breaking the limitations of cowhide, such as the minimum order and freely selectable cowhide colors, which can be customized according to the needs of designers. Among the various cowhide sheets of diverse colors at TACTUS Co., Ltd., let\u2019s explore the concept from an interview with Khun Nevika Subpiamlarb, Sales and Marketing Manager, TACTUS Co., Ltd.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"540\" src=\"https:\/\/architectexpo.com\/2025\/wp-content\/uploads\/2024\/11\/TACTUS-03-1024x540.jpg\" alt=\"\" class=\"wp-image-11004\" srcset=\"https:\/\/architectexpo.com\/2025\/wp-content\/uploads\/2024\/11\/TACTUS-03-1024x540.jpg 1024w, https:\/\/architectexpo.com\/2025\/wp-content\/uploads\/2024\/11\/TACTUS-03-300x158.jpg 300w, https:\/\/architectexpo.com\/2025\/wp-content\/uploads\/2024\/11\/TACTUS-03-768x405.jpg 768w, https:\/\/architectexpo.com\/2025\/wp-content\/uploads\/2024\/11\/TACTUS-03-1536x810.jpg 1536w, https:\/\/architectexpo.com\/2025\/wp-content\/uploads\/2024\/11\/TACTUS-03.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\"><strong>Knowing the needs of the target group through the perspective of exhibitor<\/strong><\/h2>\n\n\n\n<p class=\"has-medium-font-size\">&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;From Architect\u201924, the brand received positive feedback from attendees who showed interest in TACTUS\u2019 pieces than ever before. In addition, TACTUS\u2019 products are specifically targeted at particular groups, namely cowhide for decoration and design, and cowhide for furniture. Participating in Architect\u201924 allows the brand to communicate and receive feedback from target customers, which will help develop new products in the future. In addition to receiving feedback, TACTUS also learned from general visitors\u2019 perspectives on cowhide products, which led to a better understanding of domestic trends. Most of TACTUS\u2019 customers are domestic companies, therefore updating trends or customer needs in the country plays a part in product development. When the brand meets real customers or groups of people interested in leather, it helps expand the domestic market, allowing the brand to see customers\u2019 perspectives and expectations for the products.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"2560\" height=\"1707\" src=\"https:\/\/architectexpo.com\/2025\/wp-content\/uploads\/2024\/11\/IMG_0760-edited-scaled.jpg\" alt=\"\" class=\"wp-image-11006\" srcset=\"https:\/\/architectexpo.com\/2025\/wp-content\/uploads\/2024\/11\/IMG_0760-edited-scaled.jpg 2560w, https:\/\/architectexpo.com\/2025\/wp-content\/uploads\/2024\/11\/IMG_0760-edited-300x200.jpg 300w, https:\/\/architectexpo.com\/2025\/wp-content\/uploads\/2024\/11\/IMG_0760-edited-1024x683.jpg 1024w, https:\/\/architectexpo.com\/2025\/wp-content\/uploads\/2024\/11\/IMG_0760-edited-768x512.jpg 768w, https:\/\/architectexpo.com\/2025\/wp-content\/uploads\/2024\/11\/IMG_0760-edited-1536x1024.jpg 1536w, https:\/\/architectexpo.com\/2025\/wp-content\/uploads\/2024\/11\/IMG_0760-edited-2048x1366.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large is-style-default\"><img decoding=\"async\" width=\"2560\" height=\"1707\" src=\"https:\/\/architectexpo.com\/2025\/wp-content\/uploads\/2024\/11\/IMG_0759-edited-scaled.jpg\" alt=\"\" class=\"wp-image-11005\" srcset=\"https:\/\/architectexpo.com\/2025\/wp-content\/uploads\/2024\/11\/IMG_0759-edited-scaled.jpg 2560w, https:\/\/architectexpo.com\/2025\/wp-content\/uploads\/2024\/11\/IMG_0759-edited-300x200.jpg 300w, https:\/\/architectexpo.com\/2025\/wp-content\/uploads\/2024\/11\/IMG_0759-edited-1024x683.jpg 1024w, https:\/\/architectexpo.com\/2025\/wp-content\/uploads\/2024\/11\/IMG_0759-edited-768x512.jpg 768w, https:\/\/architectexpo.com\/2025\/wp-content\/uploads\/2024\/11\/IMG_0759-edited-1536x1024.jpg 1536w, https:\/\/architectexpo.com\/2025\/wp-content\/uploads\/2024\/11\/IMG_0759-edited-2048x1366.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/architectexpo.com\/2025\/wp-content\/uploads\/2024\/10\/IMG_0754-1024x683.jpg\" alt=\"\" class=\"wp-image-10728\" srcset=\"https:\/\/architectexpo.com\/2025\/wp-content\/uploads\/2024\/10\/IMG_0754-1024x683.jpg 1024w, https:\/\/architectexpo.com\/2025\/wp-content\/uploads\/2024\/10\/IMG_0754-300x200.jpg 300w, https:\/\/architectexpo.com\/2025\/wp-content\/uploads\/2024\/10\/IMG_0754-768x512.jpg 768w, https:\/\/architectexpo.com\/2025\/wp-content\/uploads\/2024\/10\/IMG_0754-1536x1024.jpg 1536w, https:\/\/architectexpo.com\/2025\/wp-content\/uploads\/2024\/10\/IMG_0754-2048x1365.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\"><strong>Meeting the needs limitlessly<\/strong><\/h2>\n\n\n\n<p class=\"has-medium-font-size\">&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Most tanneries in Thailand focus on made-to-order designs, with a small number of stocks. The production is limited to customer needs, and restricted minimum order. This is different from TACTUS, which can produce customized colors according to needs, such as green, pink, grey, blue, or other colors, and has a low minimum order.<\/p>\n\n\n\n<p class=\"has-medium-font-size\">&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;In terms of trends, Kongsiri Tannery, the parent company of TACTUS, sees the importance of taking care of the workplace environment. It also emphasizes the quality of life of tannery workers, while developing products from Thai tanneries to be better known in the country. This is certified by the Leather Working Group (LWG) certification, focusing on the environment, the well-being of tannery workers, and the working environment, which has received LWG certification for more than 6-7 years<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/architectexpo.com\/2025\/wp-content\/uploads\/2024\/10\/IMG_0779-1024x683.jpg\" alt=\"\" class=\"wp-image-10729\" srcset=\"https:\/\/architectexpo.com\/2025\/wp-content\/uploads\/2024\/10\/IMG_0779-1024x683.jpg 1024w, https:\/\/architectexpo.com\/2025\/wp-content\/uploads\/2024\/10\/IMG_0779-300x200.jpg 300w, https:\/\/architectexpo.com\/2025\/wp-content\/uploads\/2024\/10\/IMG_0779-768x512.jpg 768w, https:\/\/architectexpo.com\/2025\/wp-content\/uploads\/2024\/10\/IMG_0779-1536x1024.jpg 1536w, https:\/\/architectexpo.com\/2025\/wp-content\/uploads\/2024\/10\/IMG_0779-2048x1365.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/architectexpo.com\/2025\/wp-content\/uploads\/2024\/10\/IMG_0773-1024x683.jpg\" alt=\"\" class=\"wp-image-10730\" srcset=\"https:\/\/architectexpo.com\/2025\/wp-content\/uploads\/2024\/10\/IMG_0773-1024x683.jpg 1024w, https:\/\/architectexpo.com\/2025\/wp-content\/uploads\/2024\/10\/IMG_0773-300x200.jpg 300w, https:\/\/architectexpo.com\/2025\/wp-content\/uploads\/2024\/10\/IMG_0773-768x512.jpg 768w, https:\/\/architectexpo.com\/2025\/wp-content\/uploads\/2024\/10\/IMG_0773-1536x1024.jpg 1536w, https:\/\/architectexpo.com\/2025\/wp-content\/uploads\/2024\/10\/IMG_0773-2048x1365.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\"><strong>TACTUS adds design freedom through leather sheets<\/strong><\/h2>\n\n\n\n<p class=\"has-text-align-left has-medium-font-size\">&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;\u201c<em>It should make designers have more fun<\/em>,\u201d said Khun Nevika about the matter that TACTUS has helped develop the leather industry. As mentioned above, TACTUS can manufacture a variety of leather colors according to customer needs. It can be said that TACTUS wants to create a difference in the leather industry with a variety of colors and quality, to the point of personalizing the identity of the designer in the form of cowhide products. Khun Nevika added that from talking to customers, when they learned that the brand can manufacture leather in a variety of colors, coupled with the fact that the main target group is designers, the brand being able to produce cowhide in a variety of colors creates new ideas in design, creating new products.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"2560\" src=\"https:\/\/architectexpo.com\/2025\/wp-content\/uploads\/2024\/11\/IMG_0752-edited-scaled.jpg\" alt=\"\" class=\"wp-image-11007\" srcset=\"https:\/\/architectexpo.com\/2025\/wp-content\/uploads\/2024\/11\/IMG_0752-edited-scaled.jpg 2560w, https:\/\/architectexpo.com\/2025\/wp-content\/uploads\/2024\/11\/IMG_0752-edited-300x300.jpg 300w, https:\/\/architectexpo.com\/2025\/wp-content\/uploads\/2024\/11\/IMG_0752-edited-1024x1024.jpg 1024w, https:\/\/architectexpo.com\/2025\/wp-content\/uploads\/2024\/11\/IMG_0752-edited-150x150.jpg 150w, https:\/\/architectexpo.com\/2025\/wp-content\/uploads\/2024\/11\/IMG_0752-edited-768x768.jpg 768w, https:\/\/architectexpo.com\/2025\/wp-content\/uploads\/2024\/11\/IMG_0752-edited-1536x1536.jpg 1536w, https:\/\/architectexpo.com\/2025\/wp-content\/uploads\/2024\/11\/IMG_0752-edited-2048x2048.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/architectexpo.com\/2025\/wp-content\/uploads\/2024\/10\/IMG_0746-1024x683.jpg\" alt=\"\" class=\"wp-image-10734\" srcset=\"https:\/\/architectexpo.com\/2025\/wp-content\/uploads\/2024\/10\/IMG_0746-1024x683.jpg 1024w, https:\/\/architectexpo.com\/2025\/wp-content\/uploads\/2024\/10\/IMG_0746-300x200.jpg 300w, https:\/\/architectexpo.com\/2025\/wp-content\/uploads\/2024\/10\/IMG_0746-768x512.jpg 768w, https:\/\/architectexpo.com\/2025\/wp-content\/uploads\/2024\/10\/IMG_0746-1536x1024.jpg 1536w, https:\/\/architectexpo.com\/2025\/wp-content\/uploads\/2024\/10\/IMG_0746-2048x1365.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\"><strong>The \u201cPirate\u201d collection highlights new products<\/strong><\/h2>\n\n\n\n<p class=\"has-medium-font-size\">&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Developed from recommendations from Architect\u201924 that wanted cowhide that is easy to maintain and clean. Therefore, it has been developed into a new product collection called \u2018Pirate\u2019, which has the outstanding feature of absorbing liquids slower than general leather. It comes in 8 colors. In Thailand, even Thais are not very familiar with using leather. TACTUS would like you to visit, open your mind, and wish everyone to see the cowhide industry in Thailand from a new perspective. <\/p>\n\n\n\n<p class=\"has-medium-font-size\">\u00a0\u00a0\u00a0\u00a0\u00a0Experience and discover &#8216;<strong>TACTUS<\/strong>\u2019 leather vision at booth No. <strong>F206\/1<\/strong> at Architect\u201925, the 37<sup>th<\/sup> ASEAN\u2019s Largest Building Technology Exposition during <strong>29 April \u2013 4 May, 2025<\/strong> from <strong>10:00 a.m. &#8211; 8:00 p.m. at IMPACT Muang Thong Thani<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;TACTUS is a subsidiary of Kongsiri Tannery, a tannery that has been in business in Thailand for over 40 years. TACTUS is a brand that was developed to primarily target designers. Its distinctive features are breaking the limitations of cowhide, such as the minimum order and freely selectable cowhide colors, which can be customized according [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":10723,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[11],"tags":[],"class_list":["post-11002","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-interviews"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>TACTUS breaks through the limitations of cowhide products, revealing highlight products at Architect\u201925 - Architectexpo 2025<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/architectexpo.com\/2025\/tactus-breaks-through-the-limitations-of-cowhide-products-revealing-highlight-products-at-architect25\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"TACTUS breaks through the limitations of cowhide products, revealing highlight products at Architect\u201925 - Architectexpo 2025\" \/>\n<meta property=\"og:description\" content=\"&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;TACTUS is a subsidiary of Kongsiri Tannery, a tannery that has been in business in Thailand for over 40 years. TACTUS is a brand that was developed to primarily target designers. Its distinctive features are breaking the limitations of cowhide, such as the minimum order and freely selectable cowhide colors, which can be customized according [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/architectexpo.com\/2025\/tactus-breaks-through-the-limitations-of-cowhide-products-revealing-highlight-products-at-architect25\/\" \/>\n<meta property=\"og:site_name\" content=\"Architectexpo 2025\" \/>\n<meta property=\"article:published_time\" content=\"2024-11-01T04:46:45+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-11-19T02:29:54+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/architectexpo.com\/2025\/wp-content\/uploads\/2024\/10\/TACTUS-01.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2048\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Rawisara\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Rawisara\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/architectexpo.com\/2025\/tactus-breaks-through-the-limitations-of-cowhide-products-revealing-highlight-products-at-architect25\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/architectexpo.com\/2025\/tactus-breaks-through-the-limitations-of-cowhide-products-revealing-highlight-products-at-architect25\/\"},\"author\":{\"name\":\"Rawisara\",\"@id\":\"https:\/\/architectexpo.com\/2025\/#\/schema\/person\/7c0d0c2171a3e7919e662b032d0cb70c\"},\"headline\":\"TACTUS breaks through the limitations of cowhide products, revealing highlight products at Architect\u201925\",\"datePublished\":\"2024-11-01T04:46:45+00:00\",\"dateModified\":\"2024-11-19T02:29:54+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/architectexpo.com\/2025\/tactus-breaks-through-the-limitations-of-cowhide-products-revealing-highlight-products-at-architect25\/\"},\"wordCount\":668,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/architectexpo.com\/2025\/#organization\"},\"image\":{\"@id\":\"https:\/\/architectexpo.com\/2025\/tactus-breaks-through-the-limitations-of-cowhide-products-revealing-highlight-products-at-architect25\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/architectexpo.com\/2025\/wp-content\/uploads\/2024\/10\/TACTUS-01.jpg\",\"articleSection\":[\"Interviews\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/architectexpo.com\/2025\/tactus-breaks-through-the-limitations-of-cowhide-products-revealing-highlight-products-at-architect25\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/architectexpo.com\/2025\/tactus-breaks-through-the-limitations-of-cowhide-products-revealing-highlight-products-at-architect25\/\",\"url\":\"https:\/\/architectexpo.com\/2025\/tactus-breaks-through-the-limitations-of-cowhide-products-revealing-highlight-products-at-architect25\/\",\"name\":\"TACTUS breaks through the limitations of cowhide products, revealing highlight products at Architect\u201925 - 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TACTUS is a brand that was developed to primarily target designers. 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