Nowadays, the lifestyle and needs of users vary depending on trends to meet the needs of users of all ages and to improve the quality of life. This is the core principle adhered by Panel Plus. Join us in discovering ideas that leads Panel Plus to never stop developing products to fully meet the needs of users, through an interview with Khun Boonya Sirisak, Assistant Managing Director, Panel Plus Co., Ltd.
Thirty-three years ago Panel Plus Co,. Ltd., under the Mitr Phol Group., took bagasse left over from the sugar production process and put it to good use. Because during that period, furniture options in Thailand were not as many as today, Panel Plus made use of bagasse and added a variety of options for users by making particle boards. Later, the material was changed from bagasse to rubberwood chips instead, which come from trees that can no longer produce latex. The boards were also made from as well as waste from sawmill, including wood slabs, wood scraps, or even sawdust. This is in line with the sustainability trend that Panel Plus values.
Sustainability for a good quality of life with FSC
Initially, Panel Plus wanted to take waste bagasse and turn it into wooden boards. Later, rubber wood was used instead. Another factor that boosts Panel Plus’ confidence that its wood source does not destroy natural forests is the Forest Stewardship Council (FSC). Such can trace back to the origin of the wood, whether it is legally grown, or even investigate the use of illegal labor. The Panel Plus brand is one of the few brands that actively supports FSC, with a total of 66,000 rai (105,600,000 Square Meters), sufficient to meet the needs of users in Thailand. In addition to verifying the origin of rubber wood, the rubber trees used for manufacturing are also the ones that had to be cut down after no latex can be produced. As for the issue of pollution, the factory has installed real-time emission control monitors, causing the emissions to be lower than that of legal limit. “It can be said that Panel Plus wants to raise the level of severity regarding emissions and control the source of rubber wood by promoting FSC, which is at the international standard level,” said Khun Boonya.
Moreover, the unwanted part of the tree like the roots can also be used to produce renewable electricity within the factory. Every part of the raw materials is used to reduce waste for a better environment and quality of life in accordance with the concept of Panel Plus.
Delivering a superior experience at an affordable price
Panel Plus aims to provide users with innovative experiences and a better quality of life through the brand’s quality products, which must not destroy the environment and does not cause any negative effects to the community, as well as newly popular trends, such as imitating genuine wood, both in the appearance and texture or protection against bacteria. Panel Plus’ goal is to improve the quality of life of users. Therefore, we give importance to health and sustainability no less than the product design.
Highlights at Architect’24
As for the highlights of this event, Panel Plus comes with the latest product series called ‘Perfect Series’ and Panel Design Lab, a furniture manufacturer based on user needs.
- Perfect Wood, premium new faux wood surface innovation
Prefect Wood is Thailand’s first modern melamine-coated wooden decorative surface. The pattern and grooves are pressed together in perfect harmony, offering the look and feel of genuine wood with its texture and deep grooves. The panel is durable, strong, and is an alternative to using veneers. It is suitable for interior decorative use.
- Perfect Silk, a touch of superior luxury with matte-surface innovation
This outstanding touch offers a flawless soft matte feeling, with special coating technology on particle board or MDF wood, delivering a soft and smooth touch, fingerprint-proof, complete all functions, perfectly combining touchable elegance and practicality. Suitable for kitchen cabinet doors.
In addition to the abovementioned highlights, Panel Plus also expands its products to suit the needs of carpenters, including moisture-proof surface covering material, ensuring that the surface is not swollen, suitable for humid tropical weather. Another highlight is Panel Design Lab, which tailors to your furniture needs to ensure that the requirements of customers are met. This is to raise the standard of Thai furniture to international level at an affordable price, in line with the brand’s motto. Panel Design Lab helps solve problems for target groups who have space limitations as the brand produces furniture according to user needs. This allows you to choose the size of furniture you want.
Join forces with EGGER to keep up with trends
Recently, Panel Plus has joined hands with EGGER, a top brand from Europe, to strengthen and upgrade quality and design with world-class experts in the production of wood substitute materials from the region. It is assured that Panel Plus is one of the trendsetters in the Asian region. This cooperation will help strengthen diversity in design and production technology for further development.
New opportunities at Architect’24
In addition to the main target group like designers, Architect Expo opens up new opportunities to communicate directly with customers and homeowners. It is the duty of the brand to provide knowledge about the products, such as what formaldehyde volatile substances in furniture are and how they adversely affect health. Architect’24 will also increase market access within the Southeast Asian region and the important basis that Panel Plus takes into account is ‘sustainability’.
Experience Perfect Series products at Panel Plus at booth No. F401-02 at Architect’24, the 36th ASEAN’s Largest Building Technology Exposition during 30 April – 5 May, 2024 from 10:00 a.m. – 8:00 p.m. at IMPACT Muang Thong Thani.
